Enjoy By IPA – Stone Brewing (San Diego, CA, USA)


Enjoy By 10.31.15 IPA – Stone Brewing Co., 9.4% ABV, 1 pt. 6 fl.oz., (San Diego, California, USA)

-back in Vancouver after visiting Seattle; time to review some loot that I brought back!

printed on the back:

“You have in your hands a devastatingly fresh double IPA. While freshness is a key component of many beers- especially big, citrusy, floral IPAs- we’ve taken it further, a lot further, in this IPA. You see, we specifically brewed it NOT to last. We’ve not only gone to extensive lengths to ensure that you’re getting this beer in your hands within an extraordinarily short window, we made sure that the Enjoy By date isn’t randomly etched in tiny text somewhere on the bottle, to be overlooked by all but the most attentive of retailers and beer fans. Instead, we’ve sent a clear message with the name of the beer itself that there is no better time than right now to enjoy this IPA.”


  • Style: Imperial IPA
  • Taste: Whipped creamy silky orange citrus soft hopped bitter
  • Where I got it : Trader Joe’s, Seattle
  • How much: $8.76 USD / $13.30 CAD – 1 pt. 6 fl.oz., October 2015
  • Do I love this enough to drink it again: yes, to see how each batch differs
  • Would I recommend this to beer aficionados: 1st sip exclaimed “so f’kn smooth” out loud

Visual: Pours clear golden yellow with a smallish head, micro hazy retention, sticky micro lacing, lots of steady streams.

Nose: bursting fresh grapefruity citrus hops, like fresh picked, grassy (lvl-9)-pungency

Attack: whipped creamy-crisp, incoming citrus hops

Mid-palate: silky CO2, (lvl-4)-sweetness, (MAIN) orange-tangerine oils, toffee-citrus malts, grassy-resin

Finish: super-soft hopped bitter malty sharp finish.

Summary: You live for those moments when you taste something special, and this is something special. Extremely creamy silky mouthfeel, almost as if nitrogenated. Remarkably gradual hoppy bitterness, notice the stealth. Tons of hop oil. Also well-hidden ABV. Great IIPA.